Monday, December 10, 2007

What to Include on Your Music Promotion Website

What to Include on Your Music Promotion Website
by: Ty Cohen

One of the powerful tools you can have as when attempting independent music promotion is a website. This is a given. There is absolutely no excuse for a musician, in this day and age, to not have a website. Your website is how you will reach the world. This is how you will market yourself to every single person you come in contact with. The internet and your website will be two of the most powerful music promotion resources you will have.

If you are sold on the idea of online music promotion and are ready to start your site but don’t know what to include, then you have come to the right place. It is crucial that you properly design your site and include all the correct information. You want to be as creative and stylish as possible, all the while staying true to who you are and what your music is about.

Other independent artists are making a killer living online selling their music and merchandise and so should you. independent music promotion on your website will be best achieved if all the right information is displayed. Your online music promotion success depends on it.

First, you need to add all of your contact information onto your site. This includes all phone numbers, email addresses, mailing address etc…In addition to this, you are going to need a bio of you or your band. Remember, with independent music promotion, you have no one else to rely on so try to be as thorough as possible.

Do you have any press releases, reviews or customer testimonials? If you do, incorporate these. It will let your future fans know that you presently have happy, committed fans. And of course you are going to need an upcoming schedule of some sort so your fans know where to go to hear you.

One of the most powerful music promotion resources you can acquire is an email list. With this list you can keep your fans up to date on the latest news and happenings with you or your band.

Lastly, you have your sounds and sights. Post some photos or video clips from live events. Action photos are always great so if you don’t have some, get some. Include downloadable sound clips from your CDs, this will entice folks to want more. And the best part, place your CDs, MP3 tunes and merchandise for sale! Incorporate all of the above things into your site and you will no doubt be an online music promotion success.

About the Author:
Ty Cohen, the online music industry's most recognizable voice is the former owner of a successful independent record label, current owner of Platinum Millennium publishing and nation-wide music industry seminar speaker and panelist. He is also the author and creator of over 40 best-selling music business books, reports, courses, audio products and other music industry "How to" resources, that have helped tens of thousands of individuals like you to successfully find their way in the music business. Visit: for more information on online music promotion, music promotion resources and independent music promotion.

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