PRESS RELEASE -- PRESS RELEASE
September 29, 2008
FOR IMMEDIATE RELEASE
CRAIG LAMBERT & TOMMY NAST UNITE TO FORM ROCK BAND ENTERTAINMENT
LOS ANGELES, CA - Industry luminaries Craig Lambert and Tommy Nast have joined forces to create Rock Band Entertainment, a full service multi-media marketing company, with offices based out of the legendary Canyon Club in Agoura Hills, CA. The newly-founded company will specialize in the Rock format, an area in which both Lambert and Nast boast a vast amount of professional experience.
Between them, Craig and Tommy have been breaking rock acts for several decades, and have amassed an overwhelming amount of front line experience in the music and entertainment industries. They have held numerous senior executive positions as heads of major record labels and industry trade publications, and possess hands-on artist management experience, as well as having developed numerous innovative independent promotion and marketing services. In addition, both principals have produced worldwide syndication events, and have likewise created some of the most memorable special programming on record.
At their new company, Rock Band Entertainment, Lambert and Nast will incorporate a multitude of dynamic platforms, including radio, television, internet, cinema, mobile, and appropriately-suited digital delivery systems into their daily regime and marketing strategy, thereby gaining maximum exposure for their clients.
Nast comments, "Craig and I have been close personal friends for nearly three decades, so I know quite well the amazing energy, expertise and business savvy he brings to the table. By combining our efforts at Rock Band Entertainment, we are committed to helping Heritage and Contemporary acts, labels, managers and other related businesses develop specific music strategies that will help them achieve new heights."
Lambert elaborates, "Tommy and I have been involved with new and developing talent, as well as practically every Rock/Heritage act released in memory. With the re-birth of rock music via platforms like ‘Rock Band' and ‘Guitar Hero,' plus the opportunity to be connected with a well known and respected venue like the Canyon Club, the timing of our partnership couldn't be better. We are in a unique position to continue our respective tradition, and will be breaking rock music well into the future. In the immortal words of one of the greats, ‘Rock ‘n Roll never forgets.'"
Seasoned in every aspect of the radio and record industry and savvy to the nuances of today's ever-changing marketplace, Craig and Tommy are firmly planted and perfectly suited at the helm of RBE, where they most certainly look forward to a bright and successful future.