Tuesday, September 16, 2008

HP computer in bag!

Adam Smith Manager of Environmental Programs & Business Engagement, Corporate Marketing Group, Hewlett Packard Corp. Is presenting at AlwaysOn - GoingGreen.

HP solution for Green. They are no shipping computers in a bag, a carry bag you can use to carry your computer around. Very good. Lots of press.

Walmart carries the HP computer in the bag, there is no box.

Very smart move! Way to go HP.

HP laptop-in-a-bag wins Walmart 'green' challenge
HP says it has found a way to reduce notebook packaging materials by 97 percent, and cut transportation costs by 31 percent. The computer giant has won Walmart's "green" Home Entertainment Design Challenge, by packaging a Pavillion dv6929 in a messenger bag capable of doubling as a shipping container. As a result, less styrofoam and cardboard are consumed, and a bulk shipment can occupy less space in ships and trucks, in theory resulting in less fuel expenses.

Content starts here

When Walmart asked electronics manufacturers to produce a product that would reduce environmental impact, HP—a leader in environmental responsibility—was up for the challenge. And the result was a winning solution that reduced packaging materials by 97%.*
HP Notebook and bag

Thinking outside the box

HP developed a sturdy and stylish messenger bag and put the HP Pavilion dv6929wm Entertainment Notebook PC inside. The unique HP Protect Messenger Bag guards the notebook during shipping and is put directly on a Walmart shelf. Customers leave Walmart with just their new notebook, accessories and a convenient, reusable messenger bag— and avoid the hassle and waste of boxes and excess packaging.

Thinking ouside the box - step 1 and 2
Thinking ouside the box - step 3 and 4

Ready to shop

The dv6929wm is exclusively available at select Walmart locations.

Check this out

Energy Star logo

» ENERGY STAR® overview
» EPEAT™ overview
SmartWay Transport Partnership US Environmental Protection Agency

» Product energy tips from HP
» HP joins the U.S. EPA SmartWay Transportation Program


» Designing for the environment
» HP Recycling

The winning solution’s eco highlights

  • ENERGY STAR® qualified notebook is also EPEAT™ silver registered.
  • Aggressive power-management settings help reduce notebook power consumption.
  • Messenger bag serves as packaging for shipping and a carrying case.
  • Bag materials is made of 100% recycled material.
  • Reduces standard notebook packaging waste by 97%*.
  • Includes a special free recycling offer from HP.

More of what you need

The stylish HP Pavilion dv6929wm Entertainment Notebook PC is loaded with features.

  • Watch or listen to your favorite entertainment at the touch of a button with QuickPlay.
  • Enjoy high-gloss sophisticated style with the award-winning HP Imprint finish.
  • Create personalized, silk-screen-quality DVD and CD labels with LightScribe.**
  • Chat face-to-face or take video clips using the HP webcam and integrated microphone.***
  • Access total system memory to support 3D games and future apps with Windows 64-bit operating system and 4096MB of memory.****

*By replacing the standard packaging with a reusable messenger bag, HP has reduced 97% of the amount of packaging waste the customer will need to discard. HP ships three notebooks in an over box to retail stores. Factoring in the master carton, HP has reduced 65% of the packaging waste©
**LightScribe creates a monochrome image. LightScribe media required and sold separately.
***Internet access required and sold separately.
****While your notebook may show 4GB available, up to 1GB of this memory may not be available with a 32-bit OS due to system resource requirements.

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